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Amrita Haldipur

A GirlsxTech Champion, PromaxBDA India jury member and a Diversity and Inclusion Activist and Business Writer

About

With over sixteen years of experience in building brands, Amrita is an award-winning integrated marketing specialist, creative entrepreneur, brand solutions consultant, educator, business writer and co-founder of Raaha and Think First Principles. 

She is a cross-functional expert with rich experience in demand creation, cultural insights, business messaging, localized growth strategy & creative operations.

Her collective portfolio includes Institute for New Economic Thinking (New York), StyleNook, The Hunger Project India, Stepathlon, Bharatbala’s Virtual Bharat, Kaboom - a social impact creative agency based in New Delhi.

She has extensively blended marketing with a journalistic curiosity to build stories of people, businesses and impact, to grow community and commerce, alike. Her expertise lies in developing the communication strategy of companies - working on the value chain of the why, what and how of a brand and its offerings and giving it the relevant execution structure to engage across a range of audience types and their needs. She now brings this rich corporate and social impact experience in building products and services that a market needs.

She has been ​building consumer-centric brands and their narratives to enable discovery, scale and social change, since 2004.

Awards and Accomplishments

Awards and Accomplishments

Amrita has been awarded ‘Gold and Silver at PromaxBDA India’ in 2015 for integrated marketing campaigns

She was also on the list of Nat Geo Global Recognition for the successful Indian launch of NGC’s ‘Brain Games’ as the best regional work on localising a global campaign at the 2014 National Geographic Channel International Programming & Marketing Conference held at Washington DC.

Why Amrita Haldipur ?

Amrita is on a mission to bridge the gap between marketing, social impact, tech, education and storytelling. In her talks, she sheds light on important topics like developing communication strategy and content pillars, writing marketing content for all platforms and project management. 

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